From November 4-7, 2025 participants from six universities in Moldova and Georgia actively participated in the 2nd Enricher Hubs training the trainers program, which took place online.
Participants got an introduction to Service Design and Design Thinking, learned about different Design Thinking approaches, Service Design models and tools and got to know how Finnish, Italian and Austrian institutions already apply the Service Design approach at their universities together with the tourism industry.
We also enjoyed a talk of Markus Hormess, who gave us an introduction on how to use AI in Service Design and how the Service Design approach has been implemented into the Austrian school curriculum. Every day, participants had to fulfil a task in order to dig deeper into the material and try tools out themselves like building a persona and customer journey with Smaply.
Feedback about the online training week was mainly very positive. For example, “The research tools were very helpful“;“Although training was online, it was beyond my expectation.”